MAGIC MADE MAGNIFICENTLY

HIGH QUALITY

Durable materials on precision tooling make for a quality product unmatched in the industry.

MADE IN AMERICA

Every single Royal Magic apparatus is made and inspected by hand in our Chicagoland factory.

DESIGNED BY MAGICIANS

From gimmick to instruction, Royal Magic is crafted by professional magicians.

COMING SOON

FUN WITH THE SCIENCE OF MAGIC

Written by actual physicists, Fun with the Science of Magic is the ultimate exploration of the scientific principles that make magic happen! Coming 2021.

RANDY BERNSTEIN INTRODUCES

JACK IN THE BOX

Even Jack has to remember to wear a mask. Watch forgetful Jack jump back into the card box before returning with a mask on.

EMBOLDEN YOUR IMAGINATION

From our start in Brooklyn, to the golden age of TV Magic in Chicago, to today, as the last American-made magic company, Royal has always had its heart set on sparking the imaginations of kids and kids-at-heart the world over.
Magic is one of the few juggernauts of playtime engagement. Combining confidence-building, memorization, improvisation, imagination, dexterity, social connection, and more often than not, monumental personal shell-breaking, magic consistently brings the best out of those who take this journey of enchantment and wonder. No matter your age or station, everyone can benefit from a little magic!